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Podcast Discussion with Jason Kint

I spoke with Jason Kint, CEO of Digital Content Next (DCN), which represents the most prestigious publishers in the world, including The New York Times, The Financial Times, Disney, Bloomberg, Vox.

In our podcast, we discuss pressing issues for publishers and marketeers including native advertising, adblocking, micropayments, measurement, the media economy and publisher business models, transparency in the advertising market, and Facebook’s decision to show ads to adblockers. Listen below.

Important Quotes

"The consumer has a right to have an adblocker. People ask me if that’s unethical and I say absolutely not."

Jason Kint, CEO of DCN

"The publisher has a right to serve advertising to the audience... I think there should be some sort of disclosure about that, and that advertising should meet the consumer’s expectations."

Jason Kint, CEO of DCN

The discussion was recorded on 2 September 2016. Let us know what you thought of it.